CTDigital®Let’s talk ↗

INDEPENDENT THINKING. CONNECTED MARKETING.

Your marketing
department.
One person.

Email, ads, creative and content — planned,
built and run by the person you talk to.

Book a 15-min call ↗Start with a £295 audit ↗

Flexible terms. Scale up or down.

EVERYTHING MARKETING.
ONE PERSON.
CTDigitalIndependent by design

Big-picture thinking.
Hands-on doing.

Strategy → Creative → Launch↗
BASED IN WALES. BUILT FOR YOUR BUSINESS.

DIFFERENT BUSINESSES. SAME HANDS-ON APPROACH.

Good people. Big plans.

Where does your business fit?
Explore how we could work together.

01 /Ecommerce &
product brandsFrom first click to repeat customer.Explore the fit

Connect your store, emails and ads around the same plan — with the creative to match.

ShopifyEmail flowsPaid ads
Explore ecommerce support ↗
02 /Retail &
tradeFrom the product to the shelf.Explore the fit

Bring the brand together across product imagery, retail collateral and the campaigns supporting it.

Product creativeTrade collateralCampaigns
See the creative work ↗
03 /Local service
businessesMake the right first impression.Explore the fit

Give your business a consistent presence, with clear content and campaigns built around your services.

Brand designLocal campaignsContent
Talk about your business ↗

BRAND & RETAIL EXPERIENCE

BBC
Expedia
Channel 4
U-Test
Morrisons
Home Bargains
Savers
Cymru Valleys Giveaways

01 / SELECTED WORK

Good thinking.
Even better looking.

Explore the portfolio ↗

FEATURED CLIENT / U-TEST

One marketing partner.
More than double
the PSA revenue.

From email and paid ads to product imagery and retail creative, CTDigital brings U-Test’s marketing together.

EmailGoogle & Meta adsSocial contentWebsiteProduct & retail creative
U-Test Prostate PSA Test Kit product packaging
U-Test’s PSA product · actual product imagery
+103%PSA product net sales
+106%Orders containing the PSA product
+70%Net PSA units sold
View the results and how they were measured

THE RESULT, IN CONTEXT

A full quarter.
A like-for-like comparison.

Shopify recorded more than double the PSA product net sales in June–August 2026 compared with the same three months in 2025.

Matching the months and measuring a full quarter gives a clearer picture than picking a single sales spike.

PSA net sales · indexed comparison
Jun–Aug 2025
100
Jun–Aug 2026
203

2025 = 100. 2026 = 203 (rounded).
Bar lengths start at zero; exact revenue stays private.

How these results were measured

Source: U-Test Shopify sales reporting, retrieved 27 September 2026. Product: Prostate PSA Test Kit | At-Home Screening. Comparison: 1 June–31 August 2026 versus 1 June–31 August 2025, both 92 days. Percentage changes are calculated from period totals and rounded to the nearest whole number. Net sales reflect discounts and sales reversals. Orders count orders containing the product; net units sold is a separate measure.

These are total product results across channels, not sales attributed exclusively to advertising. This comparison shows business performance over time; it does not isolate the effect of CTDigital’s work from pricing, promotions or other factors. The chart is a visualisation of verified figures, not a Shopify dashboard screenshot.

Explore the creative work

A selection of product imagery and campaign creative for U-Test, across different products and launches.

U-Test: product photography
Product photographyPSA test packaging, photographed for a clear product presentation.
U-Test: campaign creative
Campaign creativeAwareness-month artwork combining product imagery, messaging and a promotional offer.
U-Test: retail launch creative
Retail launch creativeProduct-led artwork announcing the Lollipop test’s arrival at Morrisons.

Archive creative: dates and offers shown belong to the original campaigns. Select an image to view it in full.

Talk about ongoing marketing support ↗

MORE FROM THE CREATIVE PORTFOLIO

Restaurant brand identity by Connor Thomas↗

Restaurant branding

BRAND IDENTITY
3D Motherboard Mayhem artwork by Connor Thomas↗

Motherboard Mayhem

3D & MOTION
Social media creative for Quickie Divorce↗

Quickie Divorce

SOCIAL CREATIVE
Chooky animated explainer project↗

Chooky

EXPLAINER & ANIMATION

A selection from Connor’s creative portfolio. Open a project to see more on Behance.

Explore all services ↗

02 / WHAT I DO

All the moving parts.
One pair of hands.

From the first idea to the campaign going live. Your marketing works better when the thinking and the making stay connected.

01 /

Email that keeps
people coming back.

Welcome journeys, abandoned baskets, retention flows and campaigns. Built in Klaviyo or Mailchimp, around your customers.

EMAIL & RETENTIONExplore the service ↗
02 /

Ads with a plan
behind the spend.

Google and Meta campaigns, creative and ongoing management. A clearer view of what’s running and where to focus next.

PAID MEDIAExplore the service ↗
03 /

Creative that makes
you worth a look.

Brand design, product imagery, social content, 3D and motion. Consistent creative that works across your channels.

DESIGN & MOTIONExplore the service ↗
04 /

The words.
The store. The details.

Campaign content, blogs, Shopify store updates, product feeds and listing health. The everyday work that keeps things moving.

CONTENT & COMMERCEExplore the service ↗

CTDIGITAL / PRACTICAL AI SYSTEMS

Less chasing.
More moving forward.

Your next customer could be the question you haven’t answered, the call you missed or the enquiry still waiting in your inbox.

Connect the everyday work that keeps business moving. Start with one bottleneck. Build a useful system. Measure the difference.

Find my first AI system ↗Read the service guide ↗
Tailored setup · Optional ongoing management · Pricing by enquiry

A CLEAR NEXT STEP.
AT EVERY HANDOVER.

  1. 01
    An enquiry comes inWebsite, phone or inbox
  2. 02
    Your system respondsApproved information. Agreed rules.
  3. 03
    Your team takes it forwardClear context. Human control.
Illustrative workflow · Built around your business

FIVE SYSTEMS. ONE SENSIBLE START.

Where does work get stuck?

Choose the problem you recognise.
Open a card to see what we can put in place.

01 / AI Website Assistant

Questions shouldn’t become exits.

Help visitors find answers and take the next step, even outside your opening hours.

Approved FAQs · Enquiry capture · Human handoverSee how it works

Answers from your approved information, asks qualifying questions and passes a structured enquiry to your team. Booking links and supported connections can help visitors move forward.

Best for service businesses and online shops with repeat questions. Measure qualified enquiries, booking progression and answer quality.

Discuss this system ↗
Full service details ↗
02 / AI Receptionist & Call Handling

Busy with a customer? Keep the next enquiry.

Capture calls while your team is occupied, with a clear route to a real person.

Call intake · Routing · Callback summariesSee how it works

An AI-identified receptionist handles approved questions and collects caller details. Routing, calendar booking and out-of-hours coverage are scoped around the provider and your team.

Best for appointment-led businesses and trades. Coverage, call minutes and fallback rules are agreed upfront; emergency handling and professional advice are outside the standard service.

Discuss this system ↗
Full service details ↗
03 / AI Lead Follow-Up & Booking

Don’t let a warm enquiry go cold.

Give incoming leads a useful response, relevant follow-up and a clear booking route.

Qualification · Follow-up · Booking handoverSee how it works

Connect agreed enquiry sources, collect missing information and keep your CRM updated. Replies, bookings and opt-outs stop or change the sequence. Your team handles quotes and negotiation.

Best for considered purchases and quote-led services. Track response time, qualified appointments and quote acceptance, rather than messages sent.

Discuss this system ↗
Full service details ↗
04 / AI Review & Reputation Management

Make good service easier to see.

Collect honest feedback, respond thoughtfully and spot issues before they repeat.

Review invitations · Approved replies · Complaint alertsSee how it works

Automated, neutral review invitations and reminders. AI-assisted replies need human approval before publishing. Complaint alerts flag issues, while monthly insights reveal recurring themes and practical improvements.

Best for businesses with regular transactions. Fair invitations, no fabricated reviews or selective routing. Your team owns customer resolutions; no rating or sales uplift is guaranteed.

Discuss your review strategy ↗
Full service details ↗
05 / AI Content & Marketing Workflow

Your expertise. More consistently shared.

Turn approved ideas and updates into on-brand drafts your team can review and publish.

Content drafts · Approval queue · SchedulingSee how it works

Build a repeatable path from a product update, brief or article to social, email and website drafts. Approved content moves into supported scheduling tools; performance shapes the next cycle.

Best for expert-led businesses and small marketing teams. Human approval comes before public publishing. Photography, video and bespoke creative can be scoped separately.

Discuss this system ↗
Full service details ↗

You don’t need
all five.

Bring the task that keeps slipping, the question you keep answering or the follow-up nobody has time for.

Let’s find your starting point ↗
01 / FIND THE GAP

Scope the right problem.

Agree the process, baseline, software connections and what a worthwhile improvement looks like.

02 / BUILD WITH CONTROL

Connect. Test. Then launch.

Approved information, clear permissions and a human fallback. Test real scenarios before a staged launch.

03 / MEASURE & IMPROVE

Make the next step count.

Review quality and outcomes. Expand only when the next system solves a real need.

A clear proposal.
No mystery costs.

Pricing by enquiry. Setup, optional management and third-party software, AI, call or messaging costs are identified separately. Scope, allowances, responsibilities and timing are agreed before work begins.

Which missed opportunity would you fix first?

Discuss your AI system ↗

A 15-minute conversation. No commitment to a package.

03 / HOW IT WORKS

Start with an audit for clarity, or come straight to a call about ongoing support.

A simpler way to get
growth done.

01 / FIND THE OPPORTUNITY

Audit

I go through your email, ads and store. You find out what’s leaking — and what to fix first.

02 / PUT IT INTO ACTION

Build

We fix what’s costing you money first — flows, ads and creative, ready to go live.

03 / KEEP THINGS MOVING

Run

Then I keep it running every month. Campaigns, creative and reporting, all connected.

04 / THE PERSON BEHIND IT

Hi, I’m Connor.
I do the work.

Connor ThomasINDEPENDENT CREATIVE
& MARKETING PARTNER

ONE PERSON. FROM IDEA TO LAUNCH.

A designer.
A marketing partner.
Your direct line.

I bring design, email, ads and content together — so the person with the idea is the person who brings it to life.

You work directly with me, from the first conversation to the monthly report. No outsourcing. No account managers. Just senior-level work for a limited number of clients at a time.

Based in Bridgend, Wales.
Let’s get to know your business ↗
01 /

A shared plan

Priorities, progress and feedback in one place.

02 /

A fixed monthly rate

A clear scope and a predictable fee, agreed together.

03 /

Room to change

Scale up, scale back or pause between pushes.

04 /

Work that goes live

Campaigns, emails and creative delivered on schedule.

05 / WAYS TO WORK TOGETHER

Start small.
Or hand it over.

A focused audit to find your next move.
Or a monthly partner to make it happen.
Clear scope. Direct contact. Rolling terms.

ESSENTIALS

Email + paid ads.
A focused starting point.

£950/ month

For businesses that need a steady email and advertising presence.

  • 1 email campaign per month
  • Management of 1 paid-ad platform
  • Creative for the agreed campaigns
  • Monthly performance report
Let’s talk Essentials ↗
THE CONNECTED APPROACH

GROWTH

Email, ads & creative.
Working together.

£1,800/ month

For businesses ready to connect email, Google and Meta with regular creative.

  • Weekly email campaigns
  • Email-flow work scoped upfront
  • Google and Meta ads managed
  • 8–10 creatives a month
  • Monthly report + strategy call
Let’s talk Growth ↗

FULL

Your marketing.
Taken care of.

£2,900/ month

For businesses that also need ongoing content and store support.

  • Everything in Growth
  • Blog and content, with volumes agreed upfront
  • Store, feed and listing health
  • Weekly check-in + priority scheduling
Let’s talk Full ↗
A clear scope before we start.

We agree the platforms, campaign priorities and deliverables before work begins. Growth includes weekly emails and 8–10 creatives per month; email-flow work is scoped separately within the plan. For Full, we also agree blog and content volumes, store tasks and delivery dates upfront.

Monthly prices cover the agreed marketing work. Ad spend, platform subscriptions and other third-party costs are separate. Scope, budgets and any applicable VAT are confirmed before work begins.

CLARITY FIRST. NO RETAINER REQUIRED.

Know what to fix.
And what to do next.

A focused review of your email, ads and store, with a practical plan you can act on.

  • A written reportFindings from the agreed channels and store review.
  • Prioritised fixesWhat to tackle first, and why it matters.
  • A 20-minute walkthroughTalk through the findings and ask your questions.

Your report and walkthrough are delivered within five working days of receiving the agreed access and information.

£295/ one-off

Enquire about an audit ↗Report + priorities + walkthrough.

Implementation is quoted separately. You can use the recommendations yourself, or discuss ongoing support.

Ready for a retainer? Book a call ↗

06 / A FEW GOOD QUESTIONS

Let’s clear
things up.

Something else on your mind?

Just ask Connor ↗
Who will I actually work with?

Connor, directly. I handle the planning, design and day-to-day marketing work. You won’t be passed between an account manager and a separate delivery team.

What happens on the first call?

We’ll spend around 15 minutes talking about your business, what’s running now and where you need help. Then we can decide whether an audit, a monthly plan or a separate project makes sense.

What’s included in the £295 audit?

A written report reviewing your email, ads and store, prioritised recommendations, and a 20-minute walkthrough. We agree the review’s focus and required access before starting. The report and walkthrough are delivered within five working days of receiving the agreed information and access. Implementation is quoted separately.

Do I need an audit before a retainer?

No. The audit is a standalone option if you want clarity before deciding what to do next. If you already know you need ongoing support, book a call and we’ll discuss a monthly plan directly.

How do I choose the right monthly plan?

Essentials combines one email campaign per month with management of one paid-ad platform. Growth adds weekly emails, Google and Meta management, 8–10 monthly creatives and scoped email-flow work. Full adds agreed content, store and feed support, with weekly check-ins. We confirm the deliverables and scope before you commit.

Is ad spend included?

The monthly fee covers the agreed marketing work. We’ll scope your media budget and any platform or third-party costs separately, so you can see the full cost before starting.

Can I scale back or pause?

Yes. The plans are designed around rolling monthly work. We’ll agree notice periods and how any pause or change fits with scheduled campaigns before we start.

Do you work with businesses outside ecommerce?

Yes. I work across ecommerce and product brands, retail and trade, and local service businesses. The starting point is what your business needs, rather than a single industry.

Can we work together on a one-off project?

Yes. If you need a defined piece of work — such as a brand identity, a set of renders or a campaign — get in touch. We can agree the scope, timeline and price separately.

FROM THE JOURNAL

A little more food for thought.

Finding the balance in your social content ↗Marketing for a small business ↗

LESS JUGGLING. MORE GETTING THINGS DONE.

Your next chapter.
Let’s make it happen.

Tell me where you are, and where you want to go.
We’ll work out the next step together.

Arrange a 15-min call ↗

Pick a time below. No pressure, just a conversation.

YOUR NEXT MOVE STARTS HERE

Good things start
with a conversation.

Tell me what’s working, what isn’t, and where you want to go. We’ll work out the next step together.

15 minutesGoogle MeetNo commitment
What’s on your mind?
Pick a time that works for you.

Prefer another way? Open Cal.com ↗Email Connor ↗